Porsche Taycan 3D Spatial Billboard
Times Square, Penn Station NYC, Moxy LA
What does one get when take a classic brand like Porsche, mixed with that of a fantasy future? That is the question we creatively answered for Porsche’s “Form Follows Fantasy” campaign.
Based off of the Artist, Bloo Woods original inspiration we brought the larger than life, futuristic car to massive Spatial Screens in NYC and LA.
Credits:
Director: Joe Lawrence
Creative Director: Manwai Cheung
Executive Producer: Mina Muto
Producer: Iris Devins
Lead Designer: Bloo Woods
Art Direction: Bloo Woods
3D Production: Joe Lawrence, Iting Kao, Bloo Woods
My Role.
I was tasked with not only bringing Bloo's designs to life, but also to maximize the billboard's 3D spatial space. My responsibilites included direction,lighting, texturing, animation and fx.
Process.